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info.business@asmgsolutions.com

(832) 810-7367

Business Development

Accounting And Bookkeeping

ASMG will record financial transactions, monitor financial records, and prepare business financial statements. We understand how critical it is for businesses to keep track of their financial performance and stay compliant with tax laws.

Record Keeping

ASMG will record daily transactions such as sales, purchases, receipts, and payments.

General Ledger Maintenance

ASMG will maintain a record of all financial transactions in the general ledger.

Accounts Payable & Accounts Receivable

ASMG will manage payments to suppliers and the collection of payments from customers.

Bank Reconciliation

ASMG will reconcile bank statements with the company’s financial records.

Financial Statement Preparation

ASMG will prepare financial statements such as balance sheets, income statements, and cash flow statements.

Tax Preparation

This involves calculating and preparing tax returns and ensuring compliance with tax laws and regulations.

Risk Management​

Here at ASMG we will identify, assess, and manage potential risks that could impact an organization ‘s operations, financials, reputation, or other areas.

Risk Management

ASMG will evaluate the likelihood and potential impact of identified risks to prioritize them and determine the level of attention and resources required for mitigation.

Risk Mitigation

ASMG will develop strategies and plans to minimize or eliminate identified risks, which may include risk avoidance (elimination or reducing exposure to risks), risk transfer (such as insurance coverage), risk reduction (implementing controls or safefuards0, or risk acceptance (acknowledging and monitoring certain risks without mitigation.

Risk Monitoring

ASMG will regularly monitor and review the effectiveness of risk mitigation measures to ensure they are providing the desired level of protection and making any necessary adjustments.

Business Development

Please schedule a consultation with one of our experienced partners to discover a new path and direction for your business.

Market Analysis

ASMG understands the market trends, customer needs, and competitors. We will provide insights that help in shaping business strategies.

Networking

As business development professionals ASMG will attend industry events and meetings to network with potential partners and clients.

Partnership Development

ASMG will form STRATEGIC partnerships and alliances with other companies to help your business grow, extending our reach or capabilities.

Sales & Marketing Strategy

ASMG will develop effective sales tactics and marketing strategies as a crucial part of business development.

Negotiation And Deal Closure

As business development professionals ASMG will partake in the negotiation and closure of business deals, managing contracts and agreements.

Post-Sale Service

ASMG will ensure customer satisfaction post-sale meets all requirements as it encourages repeat business and promote positive word-of-mouth advertising.

Pec Learn Basic 2021

Here at ASMG we offer PEC Basic Orientation 2021 training which provides the most requested safety orientations in the oil and gas industry. This one-day program includes both SafeLandUSA and SafeGulf components, along with various industry safety topics. The goal of this training is to give general safety information that workers need to know before entering a company facility and while staying at the facility.

  • ALCOHOL & SUBSTANCE ABUSE
  • CONTROL OF HAZARDOUS ENERGY
  • EMERGENCY RESPONSE
  • FALL PROTECTION
  • FIRE PROTECTION
  • HAZARD PROTECTION
  • PERSONAL PROTECTION EQUIPMENT.

Safe Land USA

Here at ASMG we provide training that covers a wide range of safety topics designed for the onshore oil and gas industry in the United States which includes hazard recognition, personal protective equipment (PPE), emergency response procedures, fire safety, fall protection, electrical safety, and more. The program aims to ensure that workers possess the necessary knowledge and awareness to work safely in oil and gas environments.

Pec H2s Clear

Here at ASMG we offer the PEC-H2s Clear course to provide awareness and knowledge about hydrogen sulfide (H2s) gas and its associated hazards. Hydrogen sulfide is a colorless and highly toxic gas commonly found in oil and gas operations, as well as other industries. The course is generally designed to provide participants with the necessary knowledge and skills to:

  • Understand the properties and characteristics of H2S gas.

  • Recognize potential H2S hazards in the workplace.

  • Implement proper precautions and safe work practices to minimize the risk of H2S exposure.

  • Select and use appropriate PPE for H2S environments.

  • Respond effectively to an H2S emergency, including evacuation procedures and first aid.

Pec Safe Gulf

Here at ASMG we offer this training program that’s developed for offshore workers in the United States Gulf of Mexico region.  It is designed to provide a consistent level of safety knowledge and awareness for workers entering offshore oil and gas installations.

Why Choose ASMG Solutions

Get Investors to Notice

Most entrepreneurs can’t get investors to return their calls. The majority of our client secure meetings with potential funders. Our team’s efforts have contributed to over $4.3 billion in financing!

Get it Right the First Time

Funding is a binary event: either you succeed, or you fail. If you fail, most investors won’t give you a second glance. Why take chances?

No Salespeople

Deal directly with your senior business plan consultant from day one, not a commissioned salesperson who will hand you off to a less experienced writer. Personal relationships matter, and you need to know exactly who you’re dealing with.

Fully Customized

Some businesses plan writers charge extremely low fees because they have a cookie-cutter, assembly line approach. You get what you pay for. We work from scratch to represent your unique vision, not someone else’s.

Avoid Costly Mistakes

We know what works, and, more importantly, what doesn’t. A single mistake can render your plan unfindable. Check out this article, one of many, called Why do business Plans Fail written by “Counting Up.”

Work With True Experts

We’ve walked in your shoes, and we understand what you’re going through. Many of us have advanced degrees from institutions like Strayer University, University of Houston, and Louisiana State University.

Save Money

We aren’t cheap, but half of our clients came to us after a business plan prepared by a less qualified business plan consultant did not work out as they expected. Why not get it right the first time and save money?

Develop a Winning Strategy

Most so called “Business Plan consultants” take whatever you tell them and type it into software. We go much further and help develop a viable strategy for success, which we then express in a compelling business plan.

Ongoing Support

We don’t stop when the business plan is complete. We have a talented team ready to help you implement

Our business plan consultants have worked with scores of startups and emerging ventures and have deep experience in a wide range of industries including software/internet/mobile/social, financial services, medical devices, apparel & jewelry, alternative energy and clean technology, telecommunications, restaurants and bars, real estate, and more.

Expert Business Plan Consulting

The business plan is the foundation of your investor package. However, most entrepreneurs are too busy with other priorities – such as developing products, finding customers, and recruiting a team – to prepare a compelling business plan.

Since 2023, ASMG Solutions has helped more than 900 entrepreneurs develop business plans that heled raise over 4.3 million billion in funding. You can view our business plan samples to see why entrepreneurs choose us.  

Business Plans Make Overs.

If your company already has a business plan, chances are it’s not as good as it could be. In fact, it may be awful, at least from a potential investor’s perspective. This can be difficult, if not impossible, for you to see and even harder to accept. Why? Because you’ve put a tremendous amount of time and effort into writing your business plan or have paid someone else good money to do so. No one knows your business better or believes in it as much as you do. Everyone you’ve shown the plan to- family, friends, employees, and associates- tells you it’s great.

But the truth is, the vast majority of business plans-even those written by investment and business planning professionals – aren’t very good. There are several reasons for this:

  • Most plans sell, sell, sell. It’s common to see business plans written as if they are marketing brochures. That’s natural, isn’t it? After all, you’re trying to sell investors on your business. Well, yes and no. Investors will come to their own conclusions.
  • The plan overemphasizes product features or market opportunity. Or both. But most business plans neglect key aspects of the business model such as competitive and risk analyses, a well thought out go to market strategy, and a discussion of the skills possessed by the management team. You won’t persuade investors by trying to convince them that your product or service is the greatest or that the market has a huge unfilled need that no one else sees. That approach leaves too many questions unanswered.
  • The plan doesn’t really discuss business. While most investors have their preferences when it comes to industries and types of businesses, their first and foremost interest is not in what you sell or who your customers are. By overselling and focusing on products and markets, most business plans fail to tell investors the very thing they are most interested in knowing how, in the next 3 to 5 years, you’re going to take in much more cash than you spend. You need to demonstrate a clear understanding of the cost of everything the business needs to do to achieve its revenue targets and you also must show you understand the timing issues involved in managing working capital needs, expanding payrolls, and on-going customer acquisition expenses.
  • The plan makes it sound like the business simply can’t fail. People who invest in startups and early-stage companies are in the business of taking risks and everything in their experience tells them that businesses like yours are inherently risky. Which in fact they are. Most startups fail because of overconfidence, lack of customer orientation, missteps by management, poor financial discipline, bad luck, or some combination thereof. If you’ve convinced yourself that your business is a slam- dunk, you are not focusing on the risks that investors surely will. A good business plan presents investors with a lucid and balanced appraisal of e risks you are going to take with their money.

Business Plan Makeover Benefits

ASMG Business Plan Makeover offers you these benefits:

  • Your plan will be recast into one that has the right tone, content, structure, and appearance. It will communicate competence before its even read.
  • We’ll evaluate your plan the way an investor would. If it doesn’t meet our standards, it won’t meet theirs.
  • You will have an opportunity to correct any mistakes or fill any “holes” in the plan before you start circulating it.
  • You’ll gain valuable perspective on your business, customers, and operations by working with us.
  • You’ll be able to discuss your plan with investors with a much better understanding of their needs and expectations.
  • You’ll be able to discuss your plan with investors with a much better understanding of their needs and expectations

ASMG Business Plan Makeover is a quick, affordable, and indispensable way to ensure that your business plan is as good as it can be.

Financial Forecast Preparation

Your financial projection is your business plan in numbers. Many entrepreneurs find that preparing a financial forecast is the most intimidating aspect of developing a business plan. Even MBA’s who have studied finance and accounting can have trouble figuring out just where to start. We can help.

Financial Forecast Consulting Services

Whether you are starting a brick-and-mortar small business or a high growth tech venture, we can help you prepare a financial model appropriate for your specific situation.

Our financial forecasting process will distill the essence of your business goals into a manageable number of core assumptions and cause-and-effect relationships so that you can distinguish between what’s important and what isn’t.

Customizing the Financial Model for Your Startup

We can customize our financial forecast model to fit any type of business or  create a new financial model from scratch depending on the circumstances. The forecasting process is as much art as science and we have the experience to help you get it right.

When customizing the model for your needs, we strive to follow several guiding principles:

  1. We develop simplifying assumptions to reduce the number of “moving parts” in your business. This allows you and your audience to focus on a more manageable number of assumptions.
  2. Our forecasting methods establish cause-and-effect relationships so that when one variable changes, everything that depends on that variable will also change. For example, your “tech support” headcount might be a function of the number of customers you have.

Some of the other key features of our gold standard model are:

  • Assumption-driven sales forecast.
  • Income statement, balance sheet, and cash flow statement.
  • Monthly details with quarterly and annual summaries.
  • Assumptions are color coded, documented, and organized by category.
  • Extensive error checking to help spot mistakes quickly.
  • Create a PDF of the entire model in just one click.
  • Operating expenses grouped by department.
  • Key ratios such as revenue per employee so you can benchmark against industry standards.

Key ratios such as revenue per employee so you can benchmark against industry standards.

ASMG provides other finance-related services:
  • Capital Formation Strategy: We can evaluate growth opportunities for your business plan and help you develop an appropriate capital formation strategy. In doing so, we analyze your capital needs, evaluate your capital structure, and identify appropriate sources of capital (friends & family, Angels, venture capital, grants, SBA-guaranteed loans, bank financing, internal cash flow, etc.) to help you achieve your full potential.
  • Valuations: We can help you estimate the value of a business for the purposes of an investment, sale, merger, or acquisition. Please see our valuation services page for more details.
  • Risk Analysis & Management: What can go wrong, and what can you do about it? Every business faces a unique set of risks. Identifying, analyzing, and mitigating those risks can provide peace of mind and a strong competitive advantage. We can help you identify and quantify these risks through a risk audit and the development of sophisticated risk models. Some of the techniques we can employ include the development of Monte Carlo simulation models so that you can visualize the full range of potential outcomes.
  • Spreadsheet Auditing: You’ve built a complex spreadsheet. Are you positive that it’s free of errors? Would you bet on it? Almost every spreadsheet we have examined has at least one significant flaw (and numerous small flaws). We are experts at finding and fixing problems, so let us help!
  • Other Financial Analyses: We can help with a wide variety of other financial and statistical analyses, ranging from sales forecasting to product profitability analyses, to evaluating new opportunities, to Monte Carlo simulations and scenario analyses. If it can be done in a spreadsheet, we can do it.

Pitch Deck Design Services

What is a Pitch Deck?

A pitch deck is a brief presentation, often created using PowerPoint or Keynote, used to provide your audience with a quick overview of your business plan.

You will usually use your pitch deck during face-to-face or online meetings with potential investors, customers, partners, and co-founders. Sometimes you will use your deck to present your business in front of a larger audience, perhaps at a pitch competition or angel group meeting. Other times, a potential investor may ask you to email them your pitch deck, so it needs to make sense without being accompanied by your verbal delivery. Different situations will require different styles of pitch decks.  

When Do I Need a Pitch Deck?

At some point, every entrepreneur can benefit from having a pitch deck:

Outlining & Organizing

Your deck can serve as an outline for your business plan. A pitch deck is easy to rearrange, so you can easily experiment with the flow of your story. They consist mostly of images and a few bullet points, so it forces you to visualize the big picture rather than getting lost in the details. If things don’t seem to be working out, it’s easier to pivot in a new direction with a pitch deck because it’s mentally easier to discard 2-3 slides than 8 pages of a beautifully written business plan. If you know you’re going to need a pitch deck anyway, you should probably develop and refine your deck before you start the narrative business plan.

Obtaining Buy-In

If you are trying to persuade people to “buy-in” to your story and become supporters – say, beta customers, potential strategic partners, advisors, co-founders, or employees – a pitch deck is often the best medium for expressing your story.

Investor Meetings

If you are approaching sophisticated investors – say, an angel group or a venture capital fund – you will almost certainly need a pitch deck. In fact, some investors will ask that you email them your pitch deck rather than an executive summary or full business plan (although you will eventually need a full business plan when the investors begin their due diligence). If the investor invites you to their office for a meeting, your deck will provide structure to your meeting (although by the time you get to Slide 3, if the investor is actually interested, she will start asking questions that force you to jump ahead to Slide 8, and then back to Slide 5).

Pitch Competitions

No matter where you live, there are probably a number of opportunities within driving distance for you to present your opportunity to an audience. These are events organized by universities, angel groups, startup incubators and co-working spaces, startup conferences like TechCrunch Disrupt, local economic development groups, and other entities that support entrepreneurship. Some opportunities give you a short, strictly enforced time limit (usually 3 to 10 minutes, but some are as short as 90 seconds!). Others are more generous, providing 30 to 45 minutes including Q&A. You should find out well in advance what your time allotment is going to be and customize your deck accordingly.

What Makes a Great Pitch Deck?

A pitch deck is great only if it helps you achieve your goals with your target audience. You should consider the following pitch deck design tips to ensure that your deck has maximum impact on your specific situation:

  • Length: There are many experts who will tell you your investor pitch deck must have exactly 5 slides, or exactly 8 slides, or exactly 10 slides. There are no strict rules about how long your presentation should be, as long as you can deliver it comfortably, without rushing, in the allotted time. This usually means no more than one slide per minute. Thus, if you have 15 minutes to fill and want to reserve the last 3 minutes for Q&A, then 10-12 slides should do it.

  • Content: Think from your audience’s perspective. What questions do they need you to answer in order for them to take the desired action (note: if you are presenting to a group, the desired action isn’t to get them to write a check on the spot – that’s never going to happen – it’s to get them to exchange business cards with you so that you can follow up later). If you are presenting to investors, you should focus on answering these Big Questions.

  • Focus: Limit each slide to expressing one idea. You want to keep your entire audience on the same page.

  • Aesthetics: Don’t worry too much about aesthetics until you’ve conquered the structure and flow of the pitch deck first. Then, don’t go wild with an artistic flourish: you want your audience to focus on you, not on your slides. Many billion-dollar companies have raised capital with a pitch deck that won’t win any design awards. Pick a stock template you can live with and that looks good on the computer screen, in hard copy, as a PDF, and when projected on a screen. Customize the color scheme to match your corporate branding. Replace as many words as possible with graphics (photos, illustrations, diagrams, tables, and charts). If you are presenting to a large audience, make sure the fonts are large enough for the people in the back row with bad eyesight to read. Even if you are creating a stand-alone deck that will be read (instead of being presented in person), strive to cut as many words as possible. Eliminate every element that doesn’t serve a purpose. Avoid sound effects, unnecessary animation, and embedded multimedia. In other words, keep it simple, clean, and uncluttered.

    1. Delivery: If your pitch deck is a race car, then you are the driver. The deck is useless without your execution. Steve Jobs was known for giving incredible presentations; you should watch some clips of his talks on YouTube and see for yourself. Jobs’ delivery seemed effortless because he practiced tirelessly. You should practice your pitch until you get it perfect – first in front of a mirror, then with people (friends, family, strangers off the street – anybody willing to listen and give you feedback). You should also practice with a video camera rolling. No matter how many times people tell you to fix something, you probably won’t until you see the flaw for yourself.
     

How Do I Create a Pitch Deck?

If you don’t have the time or the skills to put together a pitch deck, or if you think you would benefit from some outside perspective, an investor pitch deck consultant like Cayenne Consulting can help. In general, we follow a two-step process:

      1. Start Generic: The first step is to create a “generic” pitch deck that answers the Big Questions. We typically begin by creating one slide for each question. The title of each slide is the question (e.g., “What Problem Do We Solve?”); the body of the slide answers the question. We sometimes need more than one slide to answer some of the questions; that’s fine since we’re mostly brainstorming at this stage. The key is to get your (and our) ideas down where we can all see them. Now we print it out and arrange the slides across the floor. We rearrange things until we have a compelling storyline. Then we remove anything that doesn’t directly relate to your storyline. Finally, we start working on the Aesthetics part mentioned above.
      1. Go Specific: The second step is to tailor your pitch deck for a specific audience and/or meeting. If your “generic” pitch is 15 slides long and you’re preparing for a 20-30 minute face-to-face meeting with a potential investor, we might not need to make very many changes. On the other hand, if you’re presenting to a possible strategic partner, we probably want to replace your company-wide financial forecast with an analysis of how your proposed alliance benefits your potential partner. If you’re preparing for a 3-minute lightning pitch, you’ll probably need to create a 3-slide deck that builds on the 2-3 most important graphics from your generic pitch.

We would be happy to discuss your situation and needs. If you are interested in learning more, please complete the form we have available for you.